
Corporate Britain isn't the enemy, but it is the opposition. A company's job is to make money, nothing wrong with that. A consumer's job is to keep as much of their cash for themselves as possible. The problem is that companies spend billions on marketing, advertising and teaching their staff to sell: yet consumers get no buyers' training.
This site aims to redress the balance, both with highly researched journalistic articles and forums that bring millions together to gradually build collective resources. MoneySaving is about finding best deals, legal loopholes and how to save money on everything and anything; on average following these will gain you the equivalent of a 25% payrise.
MoneySavingExpert.com was created in February 2003 for £100 by Martin Lewis, and all the site's analysis and recommendations still come directly from him. By January 2007 nearly 2.5 million users a month were reading the site, and the weekly email went to nearly a million people.
Who is Martin Lewis?
Money saving expert Martin Lewis is an award-winning 36-year-old ultra-specialised journalist, TV & radio presenter and bestselling author. He created this site, which has over 5,000,000 users a month, in Feb 2003 and all the analysis and recommendations still come directly from him.
Full Details: Martin’s Biography, Martin’s Blog, It Pays To Watch, GMTV appearances
This site's huge and can be daunting for new MoneySavers; so take your time, you won't discover all its gems at once. For specific MoneySaving use the search box above, but in general:
For full details, read my Money Makeover article.
This stance means the top products detailed here often easily surpass those on the other money websites, because these sites are fully commercial. Yet thankfully the sheer scale of MoneySavingExpert.com means it's very healthily in profit and also donates a good chunk of cash to the MoneySavingExpert.com Charitable Fund.
Read full details about this site's ethical financial stance.
This refers to the amount of Unique Users; the number of different people in the UK visiting the website in a month
visitors in AugustThe number of different trips made to the site in a month
The number of individual pages that have been opened and, hopefully, read in a month
page impressionsThe number of separate images and text blocks seen in a month. Frankly it’s a meaningless figure, but many people mistakenly judge traffic by it (rather than the more appropriate unique figures) so it's as a comparison with other sites. In fact our hits have dropped, as usage has increased; we’ve improved the technology so people need to download less different blocks to see the site.